MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01373cam a2200445 i 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
160510t2009||||rm |||||||||||||1 0|rum|d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789737283665 |
| 037 ## - SOURCE OF ACQUISITION |
|---|
| Stock number |
265311 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UDJG |
| Language of cataloging |
rum |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
rum |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
|---|
| Universal Decimal Classification number |
658.8:004.7 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
658.5/K76 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
III 21328 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
KOTLER, Philip |
| 9 (RLIN) |
27952 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketingul în era digitală : |
| Remainder of title |
o nouă viziune despre profit, creștere și înnoire / |
| Statement of responsibility, etc. |
Philip Kotler, Dipak Jain, Suvit Maesincee ; trad. Dan Criste |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Date of publication, distribution, etc. |
2009 |
| Place of publication, distribution, etc. |
București : |
| Name of publisher, distributor, etc. |
Meteor Press, |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
200 p. ; |
| Dimensions |
24 cm |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
Meteor Business |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Include index. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Bibliogr. |
| 648 ## - SUBJECT ADDED ENTRY--CHRONOLOGICAL TERM |
|---|
| Source of heading or term |
UDJG |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Source of heading or term |
UDJG |
| Topical term or geographic name as entry element |
DE-Management |
| 9 (RLIN) |
583 |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME |
|---|
| Source of heading or term |
UDJG |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
lucrare în ajutorul învățământului |
| -- |
2570 |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
lucrare de specialitate |
| Source of term |
UDJG |
| -- |
53612 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
management |
| 9 (RLIN) |
4336 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
marketing on-line |
| 9 (RLIN) |
27811 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
marketing strategic |
| 9 (RLIN) |
13841 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
e-business |
| 9 (RLIN) |
8649 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
cărți românești |
| 9 (RLIN) |
99 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
cărți achiziții |
| 9 (RLIN) |
3407 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
JAIN, Dipak |
| 9 (RLIN) |
32290 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
MAESINCEE, Suvit |
| 9 (RLIN) |
32291 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
CRISTE, Dan |
| Relator term |
trad. |
| 9 (RLIN) |
4166 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| 9 (RLIN) |
28211 |
| Uniform title |
Meteor Business |
| 850 ## - HOLDING INSTITUTION |
|---|
| Holding institution |
UDJG |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Institution code [OBSOLETE] |
|
| Source of classification or shelving scheme |
Universal Decimal Classification |
| Koha item type |
Books Reading room |
