PR, publicitate și new media (Record no. 13818)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00842nam a2200301Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160510s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-973-733-374-2 |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | C-260156 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | rum |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 70 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | II 38605 |
| 245 ## - TITLE STATEMENT | |
| Title | PR, publicitate și new media |
| 245 ## - TITLE STATEMENT | |
| Statement of responsibility, etc. | coord. Delia Cristina Balaban, Ioana Iancu, Radu Meza |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | București |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Tritonic |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc. | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 163 p.; 20 cm |
| 490 ## - SERIES STATEMENT | |
| Series statement | Comunicare. Media\\Tritonic, București\ |
| 655 ## - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | carte de studiu |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | jurnalism; publicitate; mass-media |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | BALABAN, Delia Cristina; IANCU, Ioana; MEZA, Radu |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Relator term | coord.; coord.; coord. |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
| Method of acquisition | Achizitie |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
| Accession number | 2009/120 |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
| Purchase price | 22 lei |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Institution code [OBSOLETE] | 070/P89 |
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