MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01202cam a2200385 i 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
160511t1998||||rm |||||||||||||1 0|rum|d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9739849016 |
| 037 ## - SOURCE OF ACQUISITION |
|---|
| Stock number |
224781, 224782 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UDJG |
| Language of cataloging |
rum |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
rum |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
|---|
| Universal Decimal Classification number |
658.8.012.2 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
339.1/M11 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
III 16613 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
MCDONALD, Malcolm |
| 9 (RLIN) |
28772 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing strategic / |
| Statement of responsibility, etc. |
Malcom McDonald ; Traducere din limba engleză Dorin Panaite, Oana Popescu, Răzvan Stoicescu... |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
București : |
| Name of publisher, distributor, etc. |
CODECS, |
| Date of publication, distribution, etc. |
1998 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
254 p. : |
| Other physical details |
fig. ; |
| Dimensions |
23 cm |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Include index p. 251-254. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Bibliogr. p. 149 |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Source of term |
UDJG |
| Genre/form data or focus term |
lucrare de specialitate |
| -- |
53612 |
| 648 ## - SUBJECT ADDED ENTRY--CHRONOLOGICAL TERM |
|---|
| Source of heading or term |
UDJG |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Source of heading or term |
UDJG |
| Topical term or geographic name as entry element |
DE-Economie |
| 9 (RLIN) |
29895 |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME |
|---|
| Source of heading or term |
UDJG |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
marketing |
| 9 (RLIN) |
521 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
marketing |
| 9 (RLIN) |
20546 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
cărți românești |
| 9 (RLIN) |
99 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
cărți achiziții |
| 9 (RLIN) |
3407 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
PANAITE, Dorin |
| Relator term |
trad. |
| 9 (RLIN) |
28775 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
POPESCU, Oana Cătălina |
| Relator term |
trad. |
| 9 (RLIN) |
27619 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
STOICESCU, Răzvan |
| Relator term |
trad. |
| 9 (RLIN) |
28776 |
| 850 ## - HOLDING INSTITUTION |
|---|
| Holding institution |
UDJG |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Institution code [OBSOLETE] |
|
| Source of classification or shelving scheme |
Universal Decimal Classification |
| Koha item type |
Books Reading room |
