Strategii competitive de marketing digital în sistemul de învățământ superior : (Record no. 54397)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01796nam a22004577i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UDJG |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251210074211.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250910t2024 rm ||||frm||| 00| 0 rum d |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | 288813 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UDJG |
| Language of cataloging | rum |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | rum |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.8:378(043.2) |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | 658.8/P19 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | II 43627 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | PANAIT, Andrei-Alexandru |
| 9 (RLIN) | 55303 |
| 245 10 - TITLE STATEMENT | |
| Title | Strategii competitive de marketing digital în sistemul de învățământ superior : |
| Remainder of title | rezumat teză de doctorat / |
| Statement of responsibility, etc. | doctorand, Andrei Alexandru Panait ; conducător științific, prof. univ. dr. Adrian Micu |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Galați : |
| Name of publisher, distributor, etc. | Universitatea "Dunărea de Jos", |
| Date of publication, distribution, etc. | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 64 p. : |
| Other physical details | fig., tab. color ; |
| Dimensions | 21 cm. |
| 490 1# - SERIES STATEMENT | |
| Series statement | Seria E3 : Marketing ; |
| Volume/sequential designation | 2 |
| 500 ## - GENERAL NOTE | |
| General note | Înaintea tit.: IOSUD - Universitatea "Dunărea de Jos" din Galați. Școala doctorală de Științe Socio-Umane. Domeniul de doctorat: Marketing |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Rezumat teză de doctorat. |
| Name of granting institution | Universitatea "Dunărea de Jos" din Galați, |
| Year degree granted | 2024. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Bibliogr. p. 57-64. |
| 648 ## - SUBJECT ADDED ENTRY--CHRONOLOGICAL TERM | |
| Source of heading or term | UDJG |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | DE-Marketing |
| 9 (RLIN) | 584 |
| Source of heading or term | UDJG |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | DE-Științe ale educației |
| Source of heading or term | UDJG |
| 9 (RLIN) | 597 |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | UDJG |
| 655 #0 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | rezumat teză de doctorat |
| 9 (RLIN) | 53726 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | marketing |
| 9 (RLIN) | 521 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | marketing digital |
| 9 (RLIN) | 49314 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | strategii de marketing |
| 9 (RLIN) | 13581 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | învățământ universitar |
| 9 (RLIN) | 42722 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | cărți românești |
| 9 (RLIN) | 99 |
| 690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | cărți donații interne |
| 9 (RLIN) | 224 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | MICU, Adrian |
| Relator term | cond. șt. |
| 9 (RLIN) | 49310 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Seria E3 : Marketing |
| 9 (RLIN) | 49311 |
| Volume number/sequential designation | 2 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | UDJG |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
| Source of acquisition | Donație parteneri |
| Method of acquisition | Donație |
| Date of acquisition | 2024-10-14 |
| Accession number | RMF 2024/62 |
| Owner | 1SC |
| Purchase price | 11.00 lei |
| Extent | 1 ex. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Koha item type | PhD Thesis |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Koha itemnumber | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Non-public note | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Teze de doctorat | 169086 | Biblioteca - Sediul Central | Biblioteca - Sediul Central | SC-Sala lectură SEU | 14/10/2024 | Donație parteneri | 11.00 | 658.8/P19 | C-288813 | 10/09/2025 | 10/09/2025 | RMF 2024/62 | PhD Thesis |