Welcome to the Library Catalog of "Dunarea de Jos" University of Galati

Marketing : (Record no. 55114)

MARC details
000 -LEADER
fixed length control field 01148nam a2200385 i 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260304160321.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160510t2020||||rm ||||fr|||||||| 0|rum|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786062612511
037 ## - SOURCE OF ACQUISITION
Stock number 290086
040 ## - CATALOGING SOURCE
Original cataloging agency UDJG
Language of cataloging rum
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title rum
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.8/M42
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) III 27226
245 00 - TITLE STATEMENT
Title Marketing :
Remainder of title practici și studii de caz /
Statement of responsibility, etc. coord. Alexandru-Mircea Nedelea
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. București :
Name of publisher, distributor, etc. Pro Universitaria,
Date of publication, distribution, etc. 2020
300 ## - PHYSICAL DESCRIPTION
Extent 142 p. ;
Dimensions 24 cm.
490 1# - SERIES STATEMENT
Series statement Științe economice
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Bibliogr.
648 ## - SUBJECT ADDED ENTRY--CHRONOLOGICAL TERM
Source of heading or term UDJG
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element DE-Marketing
9 (RLIN) 584
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Source of heading or term UDJG
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term lucrare de specialitate
9 (RLIN) 53612
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term studii de caz
9 (RLIN) 21160
690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element marketing
9 (RLIN) 521
690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element cărți românești
9 (RLIN) 99
690 #7 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element cărți achiziții
9 (RLIN) 3407
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name NEDELEA, Alexandru-Mircea
Relator term coord.
9 (RLIN) 56168
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Științe economice
Miscellaneous information (Pro Universitaria)
9 (RLIN) 49201
850 ## - HOLDING INSTITUTION
Holding institution UDJG
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Source of acquisition Universul Juridic SRL
Method of acquisition Achiziții
Date of acquisition 2025-08-28
Accession number RMF 2025/55
Owner 1SC
Purchase price 25.37 lei
Extent 1 ex.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Universal Decimal Classification
Koha item type Books Reading room
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Koha itemnumber Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Non-public note Koha item type
      Not For Loan Cărți 173853 Biblioteca - Sediul Central Biblioteca - Sediul Central SC-Sala lectură SEU 28/08/2025 Universul Juridic SRL 25.37   658.8/M42 C-290086 09/02/2026 25.37 09/02/2026 RMF 2025/55 Books Reading room
Biblioteca Universității "Dunărea de Jos" din Galați