Marketing US Foreign Policy in the MENA Region (Record no. 57345)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 04653nam a22005655i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 978-3-031-45143-0 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | DE-He213 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251030111405.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr nn 008mamaa |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240129s2024 sz | s |||| 0|eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783031451430 |
| -- | 978-3-031-45143-0 |
| 024 7# - OTHER STANDARD IDENTIFIER | |
| Standard number or code | 10.1007/978-3-031-45143-0 |
| Source of number or code | doi |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | JA85-85.2 |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | JPH |
| Source | bicssc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | GTC |
| Source | bicssc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | POL000000 |
| Source | bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | JPH |
| Source | thema |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | GTC |
| Source | thema |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Touzani, Fouad. |
| Relator term | author. |
| Relator code | aut |
| -- | http://id.loc.gov/vocabulary/relators/aut |
| 9 (RLIN) | 70051 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing US Foreign Policy in the MENA Region |
| Medium | [electronic resource] : |
| Remainder of title | American Presidents vs Non-State Actors / |
| Statement of responsibility, etc. | by Fouad Touzani. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. 2024. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Cham : |
| Name of producer, publisher, distributor, manufacturer | Springer Nature Switzerland : |
| -- | Imprint: Palgrave Macmillan, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2024. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XIII, 175 p. 8 illus. |
| Other physical details | online resource. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Carrier type code | cr |
| Source | rdacarrier |
| 347 ## - DIGITAL FILE CHARACTERISTICS | |
| File type | text file |
| Encoding format | |
| Source | rda |
| 490 1# - SERIES STATEMENT | |
| Series statement | Political Campaigning and Communication, |
| International Standard Serial Number | 2662-5903 |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Chapter 1. Introduction -- Chapter 2. The Media and US Foreign Policy in the MENA area: From the war on terror to the Arab Spring -- Chapter 3. The US Public Opinion: A Marginal Impact on US Foreign Policy -- Chapter 4. Interest Groups : An imperfect Impact -- Chapter 5. Think Tanks: A Circuitous Impact on US Foreign Policy -- Summary and conclusion. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | “This is an innovative application of a brand personality model to political marketing. It is also an in-depth examination of the impact that such a model has in a unique national polity. All in all, this is a well-designed, well-executed study that is well worth reading.” —Ken Cosgrove, Professor of Political Science, Suffolk University, MA, Boston, USA “ How do American presidents justify their foreign policy in the Middle East in an era of hegemonic dominance? In this fascinating book, Touzani shows the answer is far more complicated than assumed. This work is impressive in its encyclopaedic scope. It is a welcome addition to any library on US foreign policy in the Middle East.” —Sean Yom, Associate Professor of Political Science, Temple University, USA “ After establishing the theoretical foundation for his study and drawing heavily throughout on a very impressive array of secondary and other sources, Touzani effectively traces the interaction between communications media and the main issues of US foreign policy across American administrations going back to that of US President Ronald Reagan.” —Mark Tessler, Samuel Eldersveld Collegiate Professor of Political Science, University of Michigan, USA The book examines how US media, public opinion, interest groups and think tanks respond to US Presidents’ attempts to market their foreign policies in the MENA Region. The scope of the analysis extends from the war on terror to the so-called Arab Spring. It focuses on some case studies including the Arab-Israeli conflict and the Iran nuclear deal. The book fills a gap in the literature pertaining to analyzing US foreign policy in the MENA area from a political communication perspective rather than from IR or a political-theory angle, which remains the dominant literature. In so saying, the book will appeal to students, researchers as well as thinks tanks and policymakers. Fouad Touzani is currently the founder and director of Ibn Ghazi Arabic Institute in Morocco. He has presented many research papers in many international conferences. His research interests include foreign policy, international security and political communication. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | |
| 9 (RLIN) | 65259 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | |
| General subdivision | Politics and government. |
| 9 (RLIN) | 69672 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | |
| 9 (RLIN) | 58103 |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | |
| 9 (RLIN) | 67745 |
| 650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | |
| 9 (RLIN) | 69673 |
| 650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | |
| 9 (RLIN) | 69476 |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | SpringerLink (Online service) |
| 773 0# - HOST ITEM ENTRY | |
| Title | Springer Nature eBook |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Printed edition: |
| International Standard Book Number | 9783031451423 |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Printed edition: |
| International Standard Book Number | 9783031451447 |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Printed edition: |
| International Standard Book Number | 9783031451454 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Political Campaigning and Communication, |
| International Standard Serial Number | 2662-5903 |
| 9 (RLIN) | 70052 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://doi.org/10.1007/978-3-031-45143-0">https://doi.org/10.1007/978-3-031-45143-0</a> |
| 912 ## - | |
| -- | ZDB-2-LCM |
| 912 ## - | |
| -- | ZDB-2-SXL |
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