Raising entrepreneurial capital [resursă online] / Vinturella John B., Erickson Suzanne M.
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"Explaining the stages of financing that an entrepreneur goes through in establishing a business, this book guides the reader through the information needed to successfully raise capital. Raising Entrepreneurial Capital begins where entrepreneurship books leave off, assuming that the reader understands simple financial statements, has selected a specific business, and knows how to write a business plan. It provides a broad, high-level summary of the subjects that people typically research, such as "How should your company position itself to attract private equity investment?" and "What steps can you take to improve your company's marketability?""--Publisher's website.
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