TY  - BOOK
AU  - Fahey,Liam
TI  - The insight discipline: crafting new marketplace understanding that makes a difference 
T2  - American Marketing Association
SN  - 9781839827327
AV  - HD57.7 .F34 2020
PY  - 2020///
CY  - Bingley, U.K.
PB  - Emerald Publishing Limited
KW  - Insight
KW  - Leadership
KW  - Industrial management
KW  - Decision making
KW  - Business enterprises
KW  - Data processing
KW  - Business & Economics
KW  - bisacsh
KW  - Management: leadership & motivation
KW  - bicssc
N1  - Includes index; Includes bibliographical references
UR  - https://doi.org/10.1108/9781839827303
ER  -