03148nam a2200457Ii 4500 9781787433311 UtOrBLW 20251029120749.0 m o d cr un||||||||| 171218s2017 enk ob 001 0 eng d 9781787433311 (e-book) 9781787434516 ePUB UtOrBLW eng rda UtOrBLW HD30.3 .M85 2017 KJU bicssc BUS085000 bisacsh 658.3 Multimodality, meaning, and institutions / edited by: Markus A. H�ollerer, Thibault Daudigeos, Dennis Jancsary. Bingley, U.K. : Emerald Publishing Limited, 2017. �2018 1 online resource (x, 244 pages). text txt rdacontent computer c rdamedia online resource cr rdacarrier Research in the sociology of organizations, 0733-558X ; volume 54B Includes index. Includes bibliographical references. The insight that institutions, and the communicative practices that create, sustain, and challenge them, are multimodal accomplishments has garnered increasing attention from scholars in organization and management research over the last decade. Traditional understanding of social knowledge and meaning as being constituted primarily through verbal discourse has been challenged and extended by work that has promoted the centrality of visual, material, and other sign systems (e.g., audio, gestures, layout) for constructing social reality. While some discursive approaches to organizations and institutions have acknowledged the existence and relevance of modes other than the verbal for some time, systematic research on multimodality has remained rather sparse. In particular, the interaction and orchestration of multiple modes remains terra incognita with considerable empirical, methodological, and theoretical stakes. Together, 54A and 54B of Research in the Sociology of Organizations investigate these issues with innovative research that focuses on the relationship between different modes in the emergence, diffusion, maintenance, and challenge of social meanings and institutions. Individual contributions demonstrate the potential of multimodal approaches to rejuvenate and extend the study of institutions, they revisit research on classic phenomena in organization theory through a multimodal lens, and advance the design of relevant and rigorous methods of analysis for the study of multimodal communicative practices. Print version record Communication in organizations. 60034 Industrialization. 60970 Organizational change. 57774 H�ollerer, Markus A., active 2017, editor. 60971 Daudigeos, Thibault, editor. 60972 Jancsary, Dennis, editor. 60973 9781787433328 https://www.emerald.com/insight/publication/doi/10.1108/S0733-558X201754B 51927 51927