02169nam a2200397Ia 4500 ovld21000100 UtOrBLW 20251029120819.0 m o d cr cn||||||||| 170327t201720127en ob 000 0 eng d 9781787141209 (e-book) 9781787143043 (ePUB) UtOrBLW eng rda UtOrBLW HD62.7 .K69 2017 KJC bicssc BUS041000 bisacsh Kozielski, Robert, author. 61015 Understanding the new business paradigm in Eastern Europe / Robert Kozielski. Bingley, U.K. : Emerald Publishing Limited, 2017. �2017 1 online resource (224 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier It is beyond a doubt that the business landscape is constantly changing with every small business looking for the next competitive advantage. In Understanding the New Business Paradigm in Eastern Europe, Kozielski presents a universal model for building a successful business in these hectic times. His four-tiered model is based on lessons learned from both developed and emerging markets across Eastern Europe, and is neither limited to one type of organization or a market, nor has any geographical borders. Called the "four-leaf clover," Kozielski's model features the experiences of such companies as mBank (part of Commerzbank), Aflofarm, Atlas, Redan, Sphinx and more. This work will be of interest to academics and professional who are looking for a holistic and systematic approach to successful small business management. Includes bibliographical references. Print version record Business & Economics Management. bisacsh Business strategy. bicssc 57536 Small business Europe, Eastern Management. 61516 9781787141216 https://www.emerald.com/insight/publication/doi/10.1108/9781787141209 52130 52130