Kozielski, Robert creator author. text bibliography 7en 2017 2012 monographic eng 1 online resource (224 pages) It is beyond a doubt that the business landscape is constantly changing with every small business looking for the next competitive advantage. In Understanding the New Business Paradigm in Eastern Europe, Kozielski presents a universal model for building a successful business in these hectic times. His four-tiered model is based on lessons learned from both developed and emerging markets across Eastern Europe, and is neither limited to one type of organization or a market, nor has any geographical borders. Called the "four-leaf clover," Kozielski's model features the experiences of such companies as mBank (part of Commerzbank), Aflofarm, Atlas, Redan, Sphinx and more. This work will be of interest to academics and professional who are looking for a holistic and systematic approach to successful small business management. Robert Kozielski. Includes bibliographical references. Business & Economics Management Business strategy Small business Europe, Eastern Management HD62.7 .K69 2017 9781787141209 (e-book) 9781787143043 (ePUB) https://www.emerald.com/insight/publication/doi/10.1108/9781787141209 https://www.emerald.com/insight/publication/doi/10.1108/9781787141209 UtOrBLW 170327 20251029120819.0 ovld21000100 eng