03990nam a22005535i 4500001001800000003000900018005001700027007001500044008004100059020003700100024003500137050000900172072001600181072002300197072001500220100008500235245010900320250001800429264007200447300004300519336002600562337002600588338003600614347002400650505040400674520172001078650003802798650002102836650002202857650003702879650004702916650002302963650002002986650004903006650002103055650002203076650003503098650002303133650002003156710003403176773002603210776003603236776003603272776003603308856004603344912001403390912001503404999001703419978-981-97-1935-8DE-He21320251030111754.0cr nn 008mamaa240329s2024    si |    s    |||| 0|eng d  a97898197193589978-981-97-1935-87 a10.1007/978-981-97-1935-82doi 4aHD45 7aKJD2bicssc 7aBUS0410002bisacsh 7aKJD2thema1 aRatten, Vanessa.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut95757710aEntrepreneurial Business Venturingh[electronic resource] :bDigitalisation Trends /cby Vanessa Ratten.  a1st ed. 2024. 1aSingapore :bSpringer Nature Singapore :bImprint: Springer,c2024.  aXIV, 121 p. 1 illus.bonline resource.  atextbtxt2rdacontent  acomputerbc2rdamedia  aonline resourcebcr2rdacarrier  atext filebPDF2rda0 aEntrepreneurial Business Planning: An Overview -- Digital Social Entrepreneurship and Service Innovation -- Innovation and Entrepreneurial Ecosystems -- Artificial Intelligence and Entrepreneurial Business Planning -- Resilience, Risk and Uncertainty in Entrepreneurial Business Ventures -- Marketing -- Entrepreneurial Leadership -- Corporate Social Responsibility and Sustainable Entrepreneurship.  aIn today's competitive marketplace, businesses must be entrepreneurial to succeed. This book argues that entrepreneurship allows businesses to adapt to changing economic conditions and societal needs. It focuses on entrepreneurial business venturing as a means of understanding how businesses innovate, take risks, and think futuristically. The text emphasizes the importance of understanding digitalization trends in these ventures to grasp digital innovation trends better. The book explores why an entrepreneurial perspective is crucial in business, explaining the role of the knowledge economy in society and the need for businesses to prioritize digital technology. It examines how the nature of work has evolved due to the COVID-19 pandemic, including the rise of flexible work arrangements and remote work, with case studies from international companies. Furthermore, the book argues that digital forms of entrepreneurship are increasingly important in responding to crises and international developments. It highlights the need for scenario and forecast planning in developing new products and services to meet evolving customer needs. The book also provides examples of business model innovation, which underscores the importance for businesses to emphasize entrepreneurship not only in product development but also in their interactions with society. It discusses how businesses can achieve this through an entrepreneurial health audit, which focuses on entrepreneurial intensity, frequency, and ideas for start-ups and spinoffs. By examining examples and suggestions included in the book, businesses can learn about the role of entrepreneurial learning and failure in creating an entrepreneurial culture. 0aTechnological innovations.959244 0aManagement.9324 0aEntrepreneurship. 0aNew business enterprises.961729 0aInternational business enterprises.958156 0aIndustries.967490 0aMarketing.952114aInnovation and Technology Management.96618724aManagement.932424aEntrepreneurship.24aInternational Business.95910924aIndustries.96749024aMarketing.95212 aSpringerLink (Online service)0 tSpringer Nature eBook08iPrinted edition:z978981971934108iPrinted edition:z978981971936508iPrinted edition:z978981971937240uhttps://doi.org/10.1007/978-981-97-1935-8  aZDB-2-BUM  aZDB-2-SXBM  c58793d58793