02871nam a22004575i 4500001001800000003000900018005001700027007001500044008004100059020003700100024003500137050001200172072001500184072002300199072001400222100008200236245010500318250001800423264006900441300006400510336002600574337002600600338003600626347002400662505031800686520100401004650002302008650003902031650001802070650004702088650003002135650002402165710003402189773002602223776003602249776003602285856004602321912001402367912001502381999001702396978-3-031-56340-9DE-He21320251030111819.0cr nn 008mamaa240415s2024 sz | s |||| 0|eng d a97830315634099978-3-031-56340-97 a10.1007/978-3-031-56340-92doi 4aBF1-990 7aJM2bicssc 7aPSY0000002bisacsh 7aJM2thema1 aRiaz, Sumira.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut97519310aPatient Engagement in Pharmah[electronic resource] :bA Psychologist Perspective /cby Sumira Riaz. a1st ed. 2024. 1aCham :bSpringer Nature Switzerland :bImprint: Springer,c2024. aXIII, 80 p. 11 illus., 7 illus. in color.bonline resource. atextbtxt2rdacontent acomputerbc2rdamedia aonline resourcebcr2rdacarrier atext filebPDF2rda0 a1. Understanding and experiences of a health psychologist -- 2. Building a patient engagement strategy -- 3. Implementation science -- 4. Case studies in practice -- 5. Key considerations and future directions of patient engagement, behaviour science, ethical considerations and further training for psychologist. aTerms such as “patient engagement”, “centricity”, and “patient first” are often loosely used to describe a company vision, a joint objective in establishing an ethos which incorporates the person who matters the most, the patient. Traditionally, a psychologist is known to work in clinical settings, directly with people experiencing psychological difficulties, within a healthcare structure. This is still the premise; however, the foundational knowledge and understanding of human behaviour has driven psychologists into a new, previously unconsidered professional field: the healthcare and pharmaceutical industry. This industry is pivotal in clinical drug development, new discoveries, innovation, and the reach is endless. So, what is a psychologist doing working in this environment? This book offers insights on how to build successful patient engagement strategies based on behaviour science and the real-world experience of a psychologist working in the pharmaceutical industry. 0aPsychology.963758 0aClinical health psychology.963222 0aMedical care.14aBehavioral Sciences and Psychology.96807524aHealth Psychology.97145824aHealth Care.9665632 aSpringerLink (Online service)0 tSpringer Nature eBook08iPrinted edition:z978303156339308iPrinted edition:z978303156341640uhttps://doi.org/10.1007/978-3-031-56340-9 aZDB-2-BSP aZDB-2-SXBP c59136d59136