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    <title>Palgrave Handbook of Language and Crisis Communication in Sub-Saharan Africa</title>
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    <namePart>Jakaza, Ernest.</namePart>
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    <namePart>Mangeya, Hugh.</namePart>
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    <namePart>Mhute, Isaac.</namePart>
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    <dateIssued encoding="marc">2024</dateIssued>
    <edition>1st ed. 2024.</edition>
    <issuance>monographic</issuance>
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    <extent>XXVII, 562 p. 71 illus. online resource.</extent>
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  <abstract>This handbook provides a detailed and sustained examination of the scope, purpose and practical application of crisis and disaster management communication in this critical region of the African continent, sub-Saharan Africa (SSA). The volume lays the foundation that enables a nuanced appreciation of two significant issues. The first pertains to SSA’s vulnerability to both natural and man-made phenomena. Secondly, it argues that communication plays a critical role in so far as the identification, social construction, raising awareness, preparation, mitigation and eradication of crises and disasters in the region. Communication plays a critical role in potentially reducing the impacts of crises and disasters before their occurrence. This handbook is a key resource for academics, students and practitioners in areas such as political communication, media communication, language and communication, brand communication, social/digital media communication, and crisis communication, among others.</abstract>
  <tableOfContents>Part A. Political crisis/ disaster Communication -- Chapter 1. Maintaining a coherent corporate identity on the face of politically rooted crisis (Bhowa Jairos Kudakwashe and Rusere Misheck) -- Chapter 2. Question Time: A Bonus or Pain in the Quest for Political Accountability in the Zimbabwean Parliament (Mutsvairo Jack and Dlali Mawande) -- Chapter 3. A comparative analysis of government social media crisis and risk communication during the COVID-19 health crisis (Kembo Shupikai) -- Chapter 4. Brand and reputation management during political crises (Shura Tawanda and Jakaza Ernest) -- Chapter 5. Sanctions discourse and strategic communication: Re-imagining a new Zimbabwe from a social conflict paradigm (Marevesa Tobias) -- Chapter 6. Ubuntu in Languaging “From Politics of Rhetoric to The Second Republic”: Re-reading Shimmer Chinodya’s Harvest of Thorns in Discourse of New Dispensation (Mavengano Esther) -- Chapter 7. Multilingualism in crisis and disaster management in sub-Saharan Africa: the enigma for Zimbabwe (Mavesera Miidzo and Madziko Innocent) -- Chapter 8. The role of research for crisis and disaster management communication: a case of the Zimbabwean government (Mhute Isaac) -- Chapter 9. Contradictory politics and the mutation of Crisis in post-colonial Zimbabwean Urban Clean-up Campaign (Mtingwende Andrew) -- Chapter 10. Linguistic strategies used by the Ministry of Health and Child Care in Zimbabwe to sensitise citizens on COVID-19 in print media (Mutonga Lovemore, Gotosa Kudzai and Mugari Victor) -- Chapter 11. Covid-19 Related Information: The Politics in Crises and Disaster Management Communication (Ndhlovu Nokukhanya Gratcheni, Muleya Ekem and Akpan Udoh James) -- Chapter 12. Crisis communication in politically charged environments: A stakeholder approach (Rusere Winnie and Sigauke Misheck) -- Chapter 13. Pursuing the 'disaster' of managing communication during a crisis: Zimbabwe's unending 'woes' (Saidi Umali) -- Chapter 14. The pros and cons of social media in disaster management. a focus on Zimbabwe (Komboni Farisai Raymond) -- Chapter 15. Disaster Risk Governance: The politics of crisis and disaster management in Southern Africa (Tondoi Clemence Ray) -- Part B. Conceptualising Crisis and Disaster Management Communication -- Chapter 16. Models/ strategies of planning, managing, and responding to a crisis/ disaster (Mukurazhizha Rudo) -- Chapter 17. Introduction to a theoretical framework of disaster and crisis management: Transactional Theory of Persuasion, Coercion and Manipulation (TTPCM) (Hondo Mkhululi) -- Chapter 18. The efficacy of devolved disaster risk governance in Zimbabwe: A review of the communication approaches (Zvokuomba Kwashirai, Kabonga I, Chikoko W, Nyabeze K, and K, Mwapaura) -- Chapter 19. Rethinking Effective Communication a Panaceato disaster management. A Critical Discourse Approach (Jongore Magret and Chirimuuta Chipo) -- Chapter 20. Forecast based financing, a tool for early warning communication and proactive response mechanism (Komboni Farisayi Raymond, Muchena Richard and Kwenda Benjamin Makuwire) -- Part C. Media Crisis/ Disaster Communication -- Chapter 21. An Infodemic within a Pandemic: Assessing the Role of Social Media during the Covid-19 Pandemic (Makoni Caroline and Mangeya Hugh) -- Chapter 22. Social media humour and corporate reputation management: the Econet network and tariff shitstorm (Mangeya Hugh) -- Chapter 23. Exploring the Role of Corporate Communication Professionals in Navigating the New Media Landscape: A Case of Econet, Zimbabwe (Makoni Caroline and Mhute Isaac) -- Chapter 24. Performing the Pandemic: Musical arts communication in crises and disaster management, Zimbabwe (Zinhuku Praise) -- Chapter 25. When Doctor-PatientDiscourse Isn’t Adequate: Social Media Health Multimodal Dialogic Discourse Analysis (Nyambo Enock) -- Chapter 26. Political communication and disaster risk management in the age of social media in Southern Africa (Khupe Thokozani, Nyathi Mandla and Tshuma Brian) -- Part D. Case Studies -- Chapter 27. Crisis and disaster management communication in the hospitality industry in a digital world: A case study of Rainbow Tourism Group of Hotels (Chatapura Marginah and Mangeya Hugh) -- Chapter 28. Effective Climate Change Communication for Sustainable Development in Rural Zimbabwe (Mapuwei Nyasha) -- Chapter 29. An investigation of how language issues affect message interpretation during disaster management in Zimbabwean rural areas (Machingura Tsuu Faith, Nkala Doreen and Machingura Thabiso) -- Chapter 30. Strategic communication in Zimbabwean public universities (Nemaramba Dylan, Muchena Tambawoga Chriswell and Nyika Richard) -- Chapter 31. Integration of ICT into education during a crisis: Lessons Learnt at the State University of Zanzibar and the Midlands State University in Zimbabwe in the face of Covid 19 (Pondiwa Shephard, Nabahany El Umayra and Phiri Margaret) -- Chapter 32. ‘Everyday banking for everyday people’: The crisis of inconsistency between a brand promise and the delivery reality (Chaleka Tariro Courage and Jakaza Ernest) -- Chapter 33. How to ensure ethical communication before, during and after crises and disasters in Sub-Saharan Africa (Mwapaura Kudzai).</tableOfContents>
  <note type="statement of responsibility">edited by Ernest Jakaza, Hugh Mangeya, Isaac Mhute.</note>
  <subject authority="lcsh">
    <topic>Language policy</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Communication in organizations</topic>
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  <subject authority="lcsh">
    <topic>Multilingualism</topic>
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  <subject authority="lcsh">
    <topic>Digital media</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Translating and interpreting</topic>
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  <subject authority="lcsh">
    <topic>Communication in politics</topic>
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  <subject>
    <topic>Language Policy and Planning</topic>
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  <subject>
    <topic>Organizational and Strategic Communication</topic>
  </subject>
  <subject>
    <topic>Multilingualism</topic>
  </subject>
  <subject>
    <topic>Digital and New Media</topic>
  </subject>
  <subject>
    <topic>Language Translation</topic>
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  <subject>
    <topic>Political Communication</topic>
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  <classification authority="lcc">P119.3-.32</classification>
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  <identifier type="isbn">9783031430596</identifier>
  <identifier type="uri">https://doi.org/10.1007/978-3-031-43059-6</identifier>
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