03722nam a22005295i 4500001001800000003000900018005001700027007001500044008004100059020003700100024003500137050001100172072001400183072002300197072001300220100008800233245011900321250001800440264007500458300006600533336002600599337002600625338003600651347002400687505041900711520146501130650002002595650002202615650003802637650002902675650002402704650001502728650003402743650004402777650002602821650002402847650001502871700008302886710003402969773002603003776003603029776003603065856004603101912001403147912001403161999001703175978-3-031-60887-2DE-He21320251030113114.0cr nn 008mamaa240929s2024 sz | s |||| 0|eng d a97830316088729978-3-031-60887-27 a10.1007/978-3-031-60887-22doi 4aQ1-390 7aP2bicssc 7aSCI0550002bisacsh 7aP2thema1 aYouknovsky, Alexia.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut98527210aSELL YOUR RESEARCHh[electronic resource] :bPublic Speaking for Scientists /cby Alexia Youknovsky, James Bowers. a2nd ed. 2024. 1aCham :bSpringer International Publishing :bImprint: Springer,c2024. aXVII, 187 p. 33 illus., 28 illus. in color.bonline resource. atextbtxt2rdacontent acomputerbc2rdamedia aonline resourcebcr2rdacarrier atext filebPDF2rda0 aIntroduction -- The SELL method: prepare your presentation -- Know your context: types of presentation -- Define your message -- Establish your plan -- Hook your listeners -- Design your slides -- Create your (additional) supporting materials -- Popularise your science -- Master your non-verbal communication -- Manage your anxiety -- Perfect your performance -- Final pep talk -- The story behind the SEL Method. aPublic speaking is an essential component in the life of a scientist, whatever your level of career. In this book, the authors describe a tried-and-tested technique for preparing a presentation: the SELL method. Following these three simple steps—Skeleton, Envelope, and Life and Logistics—will help you make the most out of any talk. Whether it be a 3-minute pitch or an hour-long plenary session, you will find pages of advice, theory, and practical exercises enabling you to Sell Your Research with impact. This second edition is enriched with new insights in storytelling, online presenting, and speaking with the media on hot topics. For scientists these days, the work is not done until it is communicated. And now that problem is solved. Solidly researched and immaculately written, Sell Your Research is a goldmine of useful advice. Whether you are brimming with confidence or just setting out, this gem of a guidebook will improve every presentation and nurture every budding science communicator. Dr. Stephen Webster, former Director of Science Communication Unit, Imperial College London Public speaking is one of the most intimidating but crucial tasks in a scientist’s career. This book provides a welcoming, clear, step-by-step guide to improving your presentations at every level. Reading it and following its advice will make your science talks less frightening and more enjoyable. Dr. Laura Helmuth, Editor In Chief, Scientific American. 0aPhysics.961293 0aAstronomy.972908 0aTechnologyxSociological aspects. 0aCareer education.974333 0aMathematics.965523 0aChemistry.14aPhysics and Astronomy.97291024aScience, Technology and Society.96807024aCareer Skills.97433524aMathematics.96552324aChemistry.1 aBowers, James.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut9852732 aSpringerLink (Online service)0 tSpringer Nature eBook08iPrinted edition:z978303160886508iPrinted edition:z978303160888940uhttps://doi.org/10.1007/978-3-031-60887-2 aZDB-2-PHA aZDB-2-SXP c63837d63837