03667nam a22005535i 4500 978-3-658-45587-3 DE-He213 20251030113300.0 cr nn 008mamaa 241106s2024 gw | s |||| 0|eng d 9783658455873 978-3-658-45587-3 10.1007/978-3-658-45587-3 doi HF5410-5417.5 KJS bicssc BUS043000 bisacsh KJS thema Raithel, Sascha. author. (orcid)0000-0002-2776-6802 https://orcid.org/0000-0002-2776-6802 aut http://id.loc.gov/vocabulary/relators/aut 87091 Product Recall Management [electronic resource] : Preparation, Execution and Recovery / by Sascha Raithel, Setareh Heidari, Jan von Schlieben-Troschke. 1st ed. 2024. Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer, 2024. XIV, 164 p. 36 illus. online resource. text txt rdacontent computer c rdamedia online resource cr rdacarrier text file PDF rda Science meets Practice, 2730-7158 1. The imperative of product recall management -- 2. Characteristics of product recalls -- 3. Performance implications of product recalls -- 4. The roles of different stakeholder groups -- 5. The product recall management cycle -- 6. Industry differences -- 7. Spillover effect.-8. Conclusion: Top10 key takeaways and outlook on future challenges. Product recalls affect thousands of products globally each year, impacting millions of customers and causing severe consequences for companies. For instance, Takata’s airbag recall cost $25 billion and led to bankruptcy. Similarly, a viral video showing a Kryptonite bike lock easily broken damaged customer trust significantly. Effective recall management is crucial. It involves addressing supply chain, production, legal, and customer relationship aspects, with marketing playing a key role. A well-managed recall limits company damage and protects customers, while also considering investors, regulatory agencies, policymakers, and the public. This book offers guidance on developing a recall strategy, communicating safety risks, and restoring trust post-crisis. It provides detailed recommendations for recall management across different phases, with insights into consumer goods, food, and automotive sectors, and shows the broader impact of product defects. This book is a practical toolkit for managers, backed by current research and real-world case studies, ensuring effective navigation through product recalls. Marketing. 521 Business logistics. 61225 Financial risk management. 59046 Marketing. 521 Supply Chain Management. 66371 Risk Management. 59047 Heidari, Setareh. author. aut http://id.loc.gov/vocabulary/relators/aut 87092 von Schlieben-Troschke, Jan. author. aut http://id.loc.gov/vocabulary/relators/aut 87093 SpringerLink (Online service) Springer Nature eBook Printed edition: 9783658455866 Printed edition: 9783658455880 Science meets Practice, 2730-7158 87094 https://doi.org/10.1007/978-3-658-45587-3 ZDB-2-BUM ZDB-2-SXBM 64751 64751