03912nam a22004695i 4500 979-8-8688-0533-2 DE-He213 20251030114608.0 cr nn 008mamaa 241207s2024 xxu| s |||| 0|eng d 9798868805332 979-8-8688-0533-2 10.1007/979-8-8688-0533-2 doi QA75.5-76.95 UY bicssc COM000000 bisacsh UY thema Rees-Evans, Alexander. author. aut http://id.loc.gov/vocabulary/relators/aut 88570 How to Launch a Token [electronic resource] : An Essential Guide for the Uninitiated / by Alexander Rees-Evans. 1st ed. 2024. Berkeley, CA : Apress : Imprint: Apress, 2024. XIV, 293 p. 26 illus. online resource. text txt rdacontent computer c rdamedia online resource cr rdacarrier text file PDF rda Chapter 1: Introduction to launching a token -- Chapter 2: Project structure -- Chapter 3: Tokenomics -- Chapter 4: Market Cycles -- Chapter 5: Go to market strategies -- Chapter 6: Mandatory stages of your product -- Chapter 7: Raising funds -- Chapter 8: Storage and custody of funds -- Chapter 9: Market making -- Chapter 10: DEXs and CEXs -- Chapter 11: How to prepare for your launch day -- Chapter 12: Token health, longevity and final words. Take a deep dive into the intricacies of launching and successfully managing a cryptocurrency token. This book is an indispensable resource, providing invaluable insights and practical advice. Spanning 12 chapters, the book begins with the fundamentals, explaining the different types of tokens and the core concepts of crypto projects, guiding readers through the critical decision-making process about the necessity and role of a token in their venture. As the narrative progresses, you are taken on a journey through the lifecycle of a crypto project. It emphasizes the importance of a well-thought-out roadmap, a compelling pitch deck, and the crucial process of assembling a skilled team. Diving deeper, the book explores the complex world of tokenomics, reviewing the various economic models behind tokens and how to tailor them to specific projects. A key aspect of this guide is its focus on go-to-market strategies, including targeting the right audience, effective marketing techniques, and the vital role of community building. Additionally, it addresses the essentials of fundraising in the crypto space, highlighting the types of investors to approach and strategies for engaging them effectively. Security and stability are paramount in the crypto world. The book provides a detailed analysis of the storage and custody of funds, comparing centralized and decentralized mechanisms and emphasizing the importance of robust security measures. This is crucial for ensuring liquidity and accessibility of the token in the market. The guide culminates with a focus on the launch day, detailing the preparation, organization, and key considerations to ensure a successful token launch. When done you’ll be well-equipped to navigate the complex and exciting world of cryptocurrency token launches. Computer science. 58552 Computer Science. 58552 SpringerLink (Online service) Springer Nature eBook Printed edition: 9798868805325 Printed edition: 9798868805349 Printed edition: 9798868813351 https://doi.org/10.1007/979-8-8688-0533-2 ZDB-2-CWD ZDB-2-SXPC 65558 65558