03192nam a22005535i 4500 978-3-658-46732-6 DE-He213 20251030114936.0 cr nn 008mamaa 250131s2024 gw | s |||| 0|eng d 9783658467326 978-3-658-46732-6 10.1007/978-3-658-46732-6 doi HD28-70 KJM bicssc BUS041000 bisacsh KJM thema Würtele, Jana M. author. aut http://id.loc.gov/vocabulary/relators/aut 90611 Artificial Intelligence in Management [electronic resource] : An Analysis of the Impact of AI on Product Change Management in the Medical Technology Industry / by Jana M. Würtele. 1st ed. 2024. Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2024. XVIII, 109 p. 47 illus. online resource. text txt rdacontent computer c rdamedia online resource cr rdacarrier text file PDF rda BestMasters, 2625-3615 Introduction -- Theoretical Review -- Research Methodology -- Findings -- Discussion -- Conclusion. In an era of constant global change, companies are challenged to adapt quickly to evolving consumer demands and technological innovations. However, the complexity of product changes in the medical technology industry is particularly high. Leveraging expertise of interview partners from Germany, Switzerland, Liechtenstein, and India, this book examines the perception of digital transformation within the medical technology industry and the increasing prominence of artificial intelligence as a transformative force. Thus, it provides a critical analysis of the potential opportunities for optimization and risks of integrating this technology into product change management in this sector, offering a comprehensive perspective for management practice. About the author Jana M. Würtele wrote her master thesis alongside her internship in the medical technology industry at a globally renowned company and has been working there ever since. She completed her studies in Innovation & Entrepreneurship at Ansbach University of Applied Sciences in September 2023. Management. 324 Health services administration. 61649 Medical economics. 57609 Artificial intelligence. 58441 Management. 324 Health Care Management. 67006 Health Economics. 57611 Artificial Intelligence. 58441 SpringerLink (Online service) Springer Nature eBook Printed edition: 9783658467319 Printed edition: 9783658467333 BestMasters, 2625-3615 90612 https://doi.org/10.1007/978-3-658-46732-6 ZDB-2-BUM ZDB-2-SXBM 66599 66599