BURNS, Alvin C. <br/><br/>
Marketing research / 
Alvin C. Burns, Ronald F. Bush 
 - 2nd ed. 
 - Upper Saddle River, NJ :  Prentice Hall,  1998 
 - xxii, 638 p., [25] p. ;  26 cm +  CD 
<br/><br/> Include note.  Include index. 
<br/><br/>Bibliogr. 
<br/><br/><label>ISBN: </label>0138966060 
<br/><br/><label>Source: </label>270389 
<br/><br/><label>Subjects--Chronological Terms: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>DE-Management
<br/><br/><label>Subjects--Geographic Terms: </label>
<br/><br/><label>Index Terms--Genre/Form: </label><br/>lucrare de specialitate
<br/><br/><label>Universal Decimal Class. No.: </label>658.8:659.1