Soft power and the worldwide promotion of Chinese language learning [online] : the Confucius Institute project / Jeffrey Gil

By:

GIL, Jeffrey

Material type: Text

TextLanguage: English Series: Multilingual MattersPublication details: Bristol ; Blue Ridge Summit : Multilingual Matters, 2017Description: 1 resursă online (xiv, 130 p.)ISBN:

9781783098064

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Genre/Form:

resursă online

Online resources:

Acces la textul integral numai din contul de acces mobil

Contents:

1. Introduction: Language, Culture and China’s Rise in a Globalising World 2. Chinese Culture Goes Global: Soft Power and the Promotion of Chinese Language Learning 3. Mapping the Confucius Institute Project: High Extensity, Intensity and Velocity 4. Evaluating the Confucius Institute Project: Impact at the State-to-State Level 5. Evaluating the Confucius Institute Project: Impact at the Society-to-Society Level 6. Conclusions and Implications

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E-Books List(s) this item appears in: Titluri cărți electronice achiziționate prin Anelis Plus (De Gruyter) | Titluri cărți pedagogie intrate în 2016-2022 | Titluri cărți științele educației intrate în 2016-2022

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Achiziție prin Proiectul Anelis Plus 2020.

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