1. Introduction -- 2. The OECD’s “Gender Equality and the Empowerment of Women and Girls: Guidance for Development Partners”: A critical assessment of its relevance to combat entrenched gender bias -- 3. Rural women’s economic involvement and Self-help group: A path towards Economic Empowerment -- 4. Women’s Economic Empowerment: Using Information Communication Technology Tools in the Indian Context -- 5. Gender Equality in Creative Indsutries -- 6. The Persistence of Patriarchy in the United Kingdom -- 7. Visualising Gender Bias: The Use of Visual Analysis to Examine Fashion Images of Women -- 8. Understanding entrenched gender bias in the Human Resource Management (HRM) domain.

This book examines entrenched gender bias and the economic, political, and social systems that sustain patriarchy. Drawing examples from both developed and developing countries, it underscores the barriers women face within the capitalist system. It delves into how operational practices, economic frameworks, and political institutions perpetuate gender bias. Through the study of cases where traditional power structures have been challenged, it proposes a framework for achieving gender equality through cooperative and collaborative action, ensuring inclusion for all within the democratic system. This book places particular emphasis on the economic involvement of rural women, the potential for technology to empower women, gender equality within the creative industries, and the enduring nature of patriarchy. It demonstrates how economic progress can be inclusive and beneficial for women globally and will be of interest to students and researchers in development studies, labour economics, political economy, and gender studies. Eunju Hwang is Lecturer in Entrepreneurship in Media and Creative Industries, University College London (UCL), UK. Bhabani Shankar Nayak is Professor of Business Management at the London Metropolitan University, UK. Utkarsha Malkar is a Professor of Practice and Policy Advisor at the Indian School of Public Policy (ISPP), New Delhi, India.