The Current Status and Trends of Cross-Border E-commerce Development -- Analysis of User-Driven Factors in Cross-Border E-commerce Retail Imports -- Construction and Analysis of Cross-Border E-Commerce Retail Import User Preference Model -- Analysis of Competitive Advantage of Cross-border E-commerce Platforms from the Perspective of Platform Enterprises -- Analysis of Competitive Advantage of Cross-border E-commerce Platforms from the User Perspective -- Construction of Cross-Border E-commerce Policy Evaluation Model -- Cross-border E-commerce Policy Metrics and Visualization Research -- Study on the Policy Effect Evaluation of Cross-Border E-commerce.

This book constructs a four-dimensional driving model for customer perception of cross-border e-commerce retail imports from a consumer perspective, and constructs a secondary indicator of the four-dimensional driving model for customer perception of cross-border e-commerce retail imports based on product and service theme attributes. It studies the competitive advantages of importing cross-border e-commerce from the perspectives of platform enterprises and users. At the same time, by constructing a research model for evaluating cross-border e-commerce policies, the book analyzes the internal logic and evolution laws of China's cross-border e-commerce policy texts, evaluates the effectiveness of the implementation of policies in the comprehensive experimental zone for cross-border e-commerce, and studies the impact mechanism of environmental factors on policy implementation. This will help readers further understand the implementation of cross-border e-commerce policies and compare thedifferences in policy implementation among different comprehensive experimental zones. Improving the accuracy of policy formulation and optimizing and improving the cross-border e-commerce policy system have important theoretical significance and practical value in promoting China's foreign economic development. The translation was done with the help of artificial intelligence. A subsequent human revision was done primarily in terms of content.