000 07704nam a2200445Ii 4500
001 9781839826900
003 UtOrBLW
005 20251029120035.0
006 m o d
007 cr un|||||||||
008 201216t20202021enk o 001 0 eng d
020 _a9781839826900
020 _a9781839826887
_qelectronic bk.
040 _aUtOrBLW
_beng
_erda
_cUtOrBLW
050 4 _aTX911.3.E4
_bE44 2020
072 7 _aBUS081000
_2bisacsh
072 7 _aKNSH
_2bicssc
080 _a338.48
245 0 4 _aThe Emerald handbook of ICT in tourism and hospitality /
_cedited by Azizul Hassan (The Tourism Society, UK) and Anukrati Sharma (University of Kota, India).
264 1 _aBingley, U.K. :
_bEmerald Publishing Limited,
_c2020.
264 4 _c©2021
300 _a1 online resource (xix, 522 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
500 _aIncludes index.
505 0 _aIntroduction /
_rAzizul Hassan and Anukrati Sharma -- Part One: Technology in tourism and hospitality: concepts and applications -- Chapter 1: Theoretical understanding on technology application in tourism and hospitality /
_rSamik Ray -- Part Two: Technology application in the tourism and hospitality industry: service promotion -- Chapter 2: Online tracking using cookies and similar technologies: an analysis of hotel company practices /
_rPeter O'Connor -- Chapter 3: Factors influencing Generation Y to choose AIRBNB /
_rAnshul Garg -- Chapter 4: Integrated marketing approach for hotel management /
_rKaplan Ugurlu -- Chapter 5: The impact of online marketing in travel /
_rAgenc Ahmad Albattat -- Part Three: Technology application in the tourism and hospitality industry: branding aspects -- Chapter 6: Emotional branding for tourist destinations: a review of ICT tools /
_rMoturu Venkata Rajasekhar, Srinivas Dinakar Nethi and Challa Krishnaveer Abhishek -- Part Four: Technology application in the tourism and hospitality industry: consumption behaviour -- Chapter 7: Social media transforming tourist behaviour /
_rAysen Ercan İştin -- Part Five: Technology application in the tourism and hospitality industry: marketing contexts -- Chapter 8: Influencer marketing for tourism and hospitality /
_rSeda Yetimoglu and Kaplan Ugurlu -- Chapter 9: Internet marketing communication in event tourism promotion /
_rYesim Koba -- Part Six: Technology application in the tourism and hospitality industry: destination promotion -- Chapter 10: New product design: creating a digital VR game to promote the conservation of nature-based tourism attractions /
_rAlexandra Coghlan and Lewis Carter -- Chapter 11: Development of a destination through eTourism: experience and creativity /
_rJéssica Ferreira, Bruno Sousa and Francisco Gonçalves -- Chapter 12: Web site designing and its impact on tourism destinations /
_rGülay Özaltin Türker -- Chapter 13: Changes in tourism destination promotion with the technological innovation: a study on the Asian context /
_rRupa Sinha, Azizul Hassan and Rahul Kumar Ghosh -- Part Seven: Technology application in the tourism and hospitality industry: effects and changes -- Chapter 14: Impact of information technology on tourism and hospitality /
_rG Erkol Bayram -- Chapter 15: ICT and sustainable development: implications within the tourism industry /
_rPriyakrushna Mohanty -- Chapter 16: Integrated marketing approach in hotel management /
_rKaplan Ugurlu -- Part Eight: Technology application in the tourism and hospitality industry: smart city involvement -- Chapter 17: Smart tourism; issues, challenges and opportunities /
_rUğur Akdu -- Part Nine: Technology application in the tourism and hospitality industry: marketing and profitability -- Chapter 18: ICT Based marketing and profitability in tourism and hospitality organizations in Indian scenario /
_rLakhvinder Singh and Dinesh Dhankhar -- Chapter 19: Tourist experience exchange through blogs and its impact on destination promotion /
_rAnurodh Godha -- Part Ten: Technology application in the tourism and hospitality industry: niche tourism -- Chapter 20: Application of tracking tools in tourism and hospitality management /
_rHugo Padrón-Ávila -- Chapter 21: Value of technology application at cultural heritage sites: insights from Italy /rDonatella Privitera -- Chapter 22: Sharing economy and village's development through the application of technology: the Italian case /
_rDebora Calomino -- Chapter 23. The effects of industry 4.0 in tourism and hospitality and future trends in Portugal /
_rCelia Ramos and Isabel Brito -- Chapter 24. Link up with technology application in literary tourism /
_rSílvia Quinteiro -- Chapter 25. Smart management systems in cities and their marketing: case of the Waterloo city in Canada /
_rMarica Mazurek -- Chapter 26. The innovative city development through place marketing, branding, co-creation and technology application as new perspectives for Slovakia /
_rMarica Mazurek -- Chapter 27. An empirical study on cloud computing technology on hotel industry in Sri Lanka /
_rMubarak Kaldeen and Mohamed Ayoobkhan -- Chapter 28. e-HRM Application in tourism and hospitality in Sinai of Egypt /
_rMohamed Tolba Said and Krishnan Umachandran -- Chapter 29. Digital marketing for religious event of India for tourism sustainability and promotion /
_rShruti Arora and Anukrati Sharma -- Part Eleven: Technology application in the tourism and hospitality industry: economic development -- Chapter 30. Technology driven tourism and hospitality industry as a tool for economic development: a bibliometric analysis /
_rRahul Pratap Singh Kaurav, Ruturaj Baber and Sneha Rajput -- Part Twelve: Technology application in the tourism and hospitality industry: the future -- Chapter 31. The future of our planet is technology: is it ok to embrace the change in travel and tourism industry in the developing world /
_rJames Malitoni Chilembwe and Victor Ronald Mweiwa.
520 _aThe Emerald Handbook of ICT in Tourism and Hospitality examines the immense, widespread and ongoing changes that digital technologies are having on the tourism and hospitality industries globally. An international range of contributors present key research findings, in-depth case studies and discussion of the future implications stemming from technologies changes and developments across a number of core themes effecting these industries, including destination promotion, marketing contexts, service promotion and smart city involvement. Chapters explore new developments on a wide range of contemporary issues, including: ICT, sustainable development and implications for the tourism industry the role of mobile technology for tourism development influencer marketing for tourism and hospitality online tracking factors influencing Generation Y tourism choices cross country cases of ICT application in tourism and hospitality. The Emerald Handbook of ICT in Tourism and Hospitality is aimed primarily at global tourism academics and researchers, however graduate students of tourism and academics will also find this book to be of interest.
588 0 _aPrint version record.
650 0 _aHospitality industry
_xData processing.
_957287
650 0 _aTourism
_xData processing.
_957288
650 7 _aBusiness & Economics
_xIndustries
_xHospitality, Travel & Tourism.
_2bisacsh
_957289
650 7 _aHospitality industry.
_2bicssc
_957290
700 1 _aHassan, Azizul,
_eeditor.
_957291
700 1 _aSharma, Anukrati,
_eeditor.
_957292
776 _z9781839826894
856 4 0 _uhttps://doi.org/10.1108/9781839826887
999 _c51009
_d51009