000 02169nam a2200397Ia 4500
001 ovld21000100
003 UtOrBLW
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006 m o d
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008 170327t201720127en ob 000 0 eng d
020 _a9781787141209 (e-book)
020 _a9781787143043 (ePUB)
040 _aUtOrBLW
_beng
_erda
_cUtOrBLW
050 4 _aHD62.7
_b.K69 2017
072 7 _aKJC
_2bicssc
072 7 _aBUS041000
_2bisacsh
100 1 _aKozielski, Robert,
_eauthor.
_961015
245 1 0 _aUnderstanding the new business paradigm in Eastern Europe /
_cRobert Kozielski.
264 1 _aBingley, U.K. :
_bEmerald Publishing Limited,
_c2017.
264 4 _c�2017
300 _a1 online resource (224 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
520 _aIt is beyond a doubt that the business landscape is constantly changing with every small business looking for the next competitive advantage. In Understanding the New Business Paradigm in Eastern Europe, Kozielski presents a universal model for building a successful business in these hectic times. His four-tiered model is based on lessons learned from both developed and emerging markets across Eastern Europe, and is neither limited to one type of organization or a market, nor has any geographical borders. Called the "four-leaf clover," Kozielski's model features the experiences of such companies as mBank (part of Commerzbank), Aflofarm, Atlas, Redan, Sphinx and more. This work will be of interest to academics and professional who are looking for a holistic and systematic approach to successful small business management.
504 _aIncludes bibliographical references.
588 0 _aPrint version record
650 7 _aBusiness & Economics
_xManagement.
_2bisacsh
650 7 _aBusiness strategy.
_2bicssc
_957536
650 0 _aSmall business
_zEurope, Eastern
_xManagement.
_961516
776 1 _z9781787141216
856 4 0 _uhttps://www.emerald.com/insight/publication/doi/10.1108/9781787141209
999 _c52130
_d52130