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008 231227s2024 xxu| s |||| 0|eng d
020 _a9781484294994
_9978-1-4842-9499-4
024 7 _a10.1007/978-1-4842-9499-4
_2doi
050 4 _aHF54.5-.56
072 7 _aKJQ
_2bicssc
072 7 _aCOM039000
_2bisacsh
072 7 _aKJQ
_2thema
100 1 _aSehgal, Attul.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
_966183
245 1 0 _aDemystifying Digital Transformation
_h[electronic resource] :
_bNon-Technical Toolsets for Business Professionals Thriving in the Digital Age /
_cby Attul Sehgal.
250 _a1st ed. 2024.
264 1 _aBerkeley, CA :
_bApress :
_bImprint: Apress,
_c2024.
300 _aXIV, 410 p. 291 illus.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
505 0 _aChapter 1: Introduction to Digital Transformation -- Chapter 2: Unleashing the Power of Data -- Chapter 3: Improving Productivity with New Digital Toolsets -- Chapter 4: Delivering Digital Transformation through Business Outcomes -- Chapter 5: Exploring Data Mining and Algorithms -- Chapter 6: Groundbreaking Digital Innovations -- Chapter 7: Navigating the Technology Deluge -- Chapter 8: Introducing No Code/Lo Code AI Toolsets -- Chapter 9: Balancing Digital Transformation with Ethical Values -- Chapter 10: Digital Transformation - Tools to Thrive in the Digital Age -- Appendix 1: Coding Languages Used in Data Science -- Appendix 2: Business KPI Sources -- Appendix 3: Tutorial File -- Appendix 4: Chat GPT Shakespeare Sonnet on Digital Transformation.
520 _aEquip yourself with tools to approach digital transformation within your organization successfully. Today, over 80% of digital transformation engagements fail to reach their objectives (as reported through a survey by Couchbase). The challenge to overcome is that the pace of change in digital has left business users falling behind. Geared towards non-technical professionals, this book seeks to get executives on track to lead this innovation wave. Data as the prime lever in this innovation wave has accelerated the pace of change from earlier innovation waves by 25 years. Companies are finding it hard to adapt as their internal processes do not allow such rapid changes. Companies are stuck with outdated tools to manage DX projects. This leads to outsourcing the responsibility for DX to IT teams and outside system developers and causing great problems. Toolsets from data visualization, simulated prototyping, video editing and Whiteboarding will be introduced and simplified to show you can use simplify them to deliver on your business goals. Case studies that feature the digital transformation journeys of companies like Hertz, BBC, Domino's Pizza and more will be explored. You will: Derive business outcomes and KPIs to successfully direct digital transformation Initiatives Work with new toolsets that business owners can use to effectively collaborate with data scientists, data analysts and data engineers Recognize valuable data and align data monetization with business goals.
650 0 _aBusiness information services.
_965929
650 0 _aInformation technology
_xManagement.
_957223
650 0 _aBusiness
_xData processing.
_959544
650 0 _aEntrepreneurship.
650 0 _aNew business enterprises.
_961729
650 0 _aTechnological innovations.
_959244
650 1 4 _aBusiness Information Systems.
_966184
650 2 4 _aBusiness Process Management.
_966185
650 2 4 _aBusiness Analytics.
_966186
650 2 4 _aBusiness Informatics.
_965949
650 2 4 _aEntrepreneurship.
650 2 4 _aInnovation and Technology Management.
_966187
710 2 _aSpringerLink (Online service)
773 0 _tSpringer Nature eBook
776 0 8 _iPrinted edition:
_z9781484294987
776 0 8 _iPrinted edition:
_z9781484295007
776 0 8 _iPrinted edition:
_z9798868806438
856 4 0 _uhttps://doi.org/10.1007/978-1-4842-9499-4
912 _aZDB-2-BUM
912 _aZDB-2-SXBM
999 _c56314
_d56314