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020 _a9783031552250
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024 7 _a10.1007/978-3-031-55225-0
_2doi
050 4 _aHF5548.32-.33
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_2thema
100 1 _aChodak, Grzegorz.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
_975824
245 1 4 _aThe Future of E-commerce
_h[electronic resource] :
_bInnovations and Developments /
_cby Grzegorz Chodak.
250 _a1st ed. 2024.
264 1 _aCham :
_bSpringer Nature Switzerland :
_bImprint: Palgrave Macmillan,
_c2024.
300 _aXXVI, 320 p. 68 illus., 66 illus. in color.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
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_2rda
505 0 _aIntroduction -- 1. Measuring the impact of e-commerce on the economy -- 2. The development of different logistics solutions in e-commerce -- 3. Current and new payment methods in e-commerce -- 4. Virtual commerce -- 5. Augmented Reality in e-commerce -- 6. Social commerce -- 7. Artificial Intelligence in e-commerce -- 8. The future - directions e-commerce is heading.
520 _a“This book provides thoughtful exploration of how e-commerce has changed over time, having relevant chapters about using virtual reality and artificial intelligence in that context. Offering guidance, the book aids readers in comprehending the alterations taking place within the industries and anticipating the forthcoming changes in the upcoming years.” Paulo Duarte Silveira, Associate Professor of Marketing, Polytechnic Institute of Setúbal – European University Alliance E³UDRES² The e-commerce industry is growing year by year, with the COVID-19 pandemic having greatly accelerated this process. In response to the massive growth, this book analyses future trends in e-commerce, focusing on its importance in some parts of the economy as well key innovations, which include future logistics solutions such as automated delivery robots. The most extensive part of the book is dedicated to exploring virtual reality in e-commerce, where the author presentsresearch on the usage of VR goggles in online stores and discusses the potential advantages and threats. Also covering key topics such as the future of payment methods, AR as an e-commerce enhancement and the direction of its development, as well as AI methods (such as ChatGPT to generate content in an online shop), this book is a key resource for anyone studying e-business. Grzegorz Chodak is Associate Professor at the Department of Artificial Intelligence, Wrocław University of Science and Technology, Poland. He is a specialist in the area of E-commerce, Social Media, Internet Marketing and Logistics Management as well as Artificial Intelligence. .
650 0 _aElectronic commerce.
650 0 _aEconomic development.
_958075
650 0 _aMarketing.
_9521
650 1 4 _ae-Commerce and e-Business.
650 2 4 _aE-Business.
_98649
650 2 4 _aEconomic Growth.
_958347
650 2 4 _aMarketing.
_9521
710 2 _aSpringerLink (Online service)
773 0 _tSpringer Nature eBook
776 0 8 _iPrinted edition:
_z9783031552243
776 0 8 _iPrinted edition:
_z9783031552267
776 0 8 _iPrinted edition:
_z9783031552274
856 4 0 _uhttps://doi.org/10.1007/978-3-031-55225-0
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