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020 _a9783031725531
_9978-3-031-72553-1
024 7 _a10.1007/978-3-031-72553-1
_2doi
050 4 _aHB71-74
072 7 _aKFF
_2bicssc
072 7 _aKCK
_2bicssc
072 7 _aBUS027000
_2bisacsh
072 7 _aKFF
_2thema
072 7 _aKCK
_2thema
100 1 _aCoulon, Yannick.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
_987371
245 1 3 _aAn Introduction to Behavioral Finance and Asset Management
_h[electronic resource] :
_bA Guide for Students and Professionals in Wealth Management /
_cby Yannick Coulon.
250 _a1st ed. 2024.
264 1 _aCham :
_bSpringer Nature Switzerland :
_bImprint: Palgrave Macmillan,
_c2024.
300 _aXVII, 118 p. 46 illus., 44 illus. in color.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
505 0 _aChapter 1: Introduction to Behavioral Finance -- Chapter 2: Behavioral Questionnaire -- Chapter 3: Essential Behavioral Biases -- Chapter 4: The Prospect Theory -- Chapter 5: Essential Principles of Wealth Management Undermined -- Chapter 6: Investment Solutions -- Chapter 7: Conclusion.
520 _aThis book introduces readers to behavioral finance applied to wealth management. It explains essential behavioral biases and their damaging consequences including financial bubbles, and Prospect Theory. Additionally, it establishes fundamental rules for improving the structuring and protection of wealth. Despite its practical and didactic aspects, the book is accessible without sacrificing the depth of the subject. Aimed at students, asset managers, financial advisors, and investors, the book explores the behavioral approach on financial decisions and examines the psychology around investor behavior. Yannick Coulon has 15 years of banking experience with both the Suez Group in France and UBS in Switzerland and 10 years of experience with Iomega Corporation as product manager for the Zip Drive in Europe. He also teaches corporate and behavioral finance at various business and engineering schools in Brittany, France. He owns and manages four golf courses with his brother in western and southern France. He, therefore, has dual experience in teaching and managing small private companies.
650 0 _aEconomics
_xPsychological aspects.
_959551
650 0 _aValuation.
_969063
650 0 _aFinancial risk management.
_959046
650 1 4 _aBehavioral Finance.
_969532
650 2 4 _aInvestment Appraisal.
_969065
650 2 4 _aRisk Management.
_959047
710 2 _aSpringerLink (Online service)
773 0 _tSpringer Nature eBook
776 0 8 _iPrinted edition:
_z9783031725524
776 0 8 _iPrinted edition:
_z9783031725548
856 4 0 _uhttps://doi.org/10.1007/978-3-031-72553-1
912 _aZDB-2-ECF
912 _aZDB-2-SXEF
999 _c64884
_d64884