Market entry strategies : [online] / Internationalization theories, concepts and cases of Asian high-technology Firms: Haier, Hon Hai Precision, Lenovo, LG Electronics, Panasonic, Samsung, Sharp, Sony, TCL, Xiaomi / Mario Glowik
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Frontmatter Contents Introduction 1. How to combine theory and business practice? 2. Internationalization theories 3. Market entry strategies Subject index
Achiziție prin proiectul Anelis Plus 2020.
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